Our Blog.
Endless insights into our world of experience magic.
Is brand experience (BX) just a fancy new name for customer success?
And how has BX changed post-pandemic? Every business wants to be the bee’s knees, but it’s easier said than done, right? Oberlo states that 88% of consumers feel brand...
A Brand They Can’t Refuse
How to build a bulletproof brand experience this November You know the year has run its course when tinsel, fairy lights, and festive music are everywhere. But before we brace...
Loyalty wanted: dead or alive
Are loyalty programmes the holy grail of customer experience (CX) and the secret to true loyalty? The average South African has nine loyalty cards. Why? Because of rewards,...
Should suppliers be part of your customer experience (CX) strategy?
How improving supplier CX benefits your business Let’s begin with the tough question: Are suppliers customers? Nope. But should we treat them as such? Perhaps. After all, they...
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Is brand experience (BX) just a fancy new name for customer success?
And how has BX changed post-pandemic? Every business wants to be the bee’s...
A Brand They Can’t Refuse
How to build a bulletproof brand experience this November You know the year...
Loyalty wanted: dead or alive
Are loyalty programmes the holy grail of customer experience (CX) and the...
Should suppliers be part of your customer experience (CX) strategy?
How improving supplier CX benefits your business Let’s begin with the tough...
Media.
Ebooks.
Ebook: Creating A Memorable Brand Experience
Today’s customer is over-stimulated with marketing material fed to them by social media, mobile applications, email, TV, radio etc. It is therefore imperative that your brand stands out and is memorable. If you want to get customers talking about your brand the best...
Ebook: How The Advent Of The Active Consumer Influences Brand Switching
Traditional media influence on the consumer is slowly dying out. Nowadays influencers, well-meaning experts and articulate novices, are rattling brand communications. Adding to this list is the influence of the active consumer. Learn more about how the advent of...
Ebook: What It Takes To Build A Strong Brand Identity
A brand identity is a way to differentiate yourself from competitors but it goes beyond your logo and style guide. It can a create a space for customers to form emotional connections and a loyal relationship to the brand should they identify with the brand message....