Interact Sponsors World IA Day 2012

by | Feb 2, 2012 | Assorted

Interact is proud to announce that we will be sponsoring the South African portion of World IA Day 2012. The aim of World IA day is to create and understanding of the value Information Architecture has to offer as well as gaining insights, ideas and research from some of the worlds leading User Experience experts.

World IA day will take place in 14 cities around the world on the 11th of February with a focus on the theme of “Designing Structures for Understanding”. This event will highlight the ways in which we can determine what it is we want users to understand and how to better understand their needs, goals and what influences their experience.

Key Topics:

  • Designing structures for understanding
  • Communicating structures for understanding
  • The impact of context on the process of understanding
  • Bridging cultural gaps in our structures
  • Designing for multiple channels
  • Bridging the gap between channels
  • Validating the effectiveness of cross-channel structures


Key Speakers:

Key note: Andrea Resmini (Sweden) author of ‘Pervasive Information Architecture’, president of the Information Architecture Institute and founder of the Journal for Information Architecture

Local speakers will include:

Craig Casten – Interact RDT

Rian van der Merwe –

Rey Uys  – Standard Bank

Vlad Nedelcu – The Times

Jason Hobbs  – Human Experience Design

William – Flow Interactive

Date: Feburary 11, 2012

Location & Time: The auditorium of the Faculty of Art, Design and Architecture (FADA) at the University of Johannesburg @ 8:45

For more information click here